I’m Alex Knoch

Real estate wholesaler. Business enthusiast. Lifelong deal maker. Documenting the journey of finding value where others don’t.

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About me

I’ve been fascinated by money since I was old enough to hold a shovel. At ten years old, I was knocking on doors to shovel snow and rake leaves for cash. That early hustle evolved into traveling the country with my grandparents to sell lighted wedding cake stands at expos. By sixteen, I had started my first formal business: an LLC for developing Android apps.

Long before my first real estate deal in 2021, I spent most of my free time studying business and investing. I eventually moved into high-ticket retail where I became the #1 salesperson out of 176 stores. That experience taught me the art of sales, but I knew I wanted something more.

Today, I’m living that reality. I am currently based in the Philippines, navigating life abroad while managing acquisitions across the ocean. When I am not analyzing a deal or training my team, you will usually find me exploring the islands on my motorcycle, experimenting with recipes in the kitchen, or planning my next trip.

This site is my digital home. It’s where I share the deeper side of the deal. I write about the numbers, the mindset, the travels, and the lessons learned from living life on my own terms.

Because life’s for living.

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